{"product_id":"fight-softly","title":"Fight Softly","description":"\u003cp\u003eThe prime mover of The Ruby Suns, Ryan McPhun has literally traveled around the world to arrive at \u003ccite\u003eFight Softly\u003c\/cite\u003e, the band’s 2nd album for Sub Pop, and 3rd overall. McPhun possesses (or is possessed by…) a voracious musical mind and this new album is the kind of head-spinning combination of big-picture vision and sumptuous detail that only comes from an artist with an urgent need to express all the stuff he’s seen. And you can dance to it! \u003ccite\u003eFight Softly\u003c\/cite\u003e veers from the path set by its predecessor, the 2008 release \u003ccite\u003eSea Lion\u003c\/cite\u003e. Thematically, it’s not as wide-eyed or lighthearted, picking apart the relationships faced as we pass through the world—-with our surroundings, each other, ourselves. Sonically, it remains as beat-centric, though these beats are deliciously artificial—-stretched and compacted and distorted beyond recognition. Melodies are scuzzy and digital, no guitars strummed or basses plucked. McPhun’s soulful upper-register croon, swallowed into the mix, replaces group chants and full-throated singalongs. Rather than an album of clearly-drawn influences, \u003ccite\u003eFight Softly\u003c\/cite\u003e is a unique, inscrutable synthesis, more itself than anything else.\u003c\/p\u003e\r\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"The Ruby Suns","offers":[{"title":"LP","offer_id":56177369088292,"sku":"rsb1788117268690","price":8.96,"currency_code":"USD","in_stock":true},{"title":"CD","offer_id":56177369121060,"sku":"rer1788117268691","price":7.56,"currency_code":"USD","in_stock":true},{"title":"Digital","offer_id":56177369153828,"sku":"sdu1788117268692","price":7.6,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0965\/1263\/9268\/files\/fight-softly_1.jpg?v=1788117273","url":"https:\/\/gowearus.shop\/products\/fight-softly","provider":"My Store","version":"1.0","type":"link"}